What you'll learn
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Understand everything about eCommerce Marketing
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Learn TikTok Marketing A-Z and how to use the platform to make business grow.
- Create highly optimized and high-quality paid ads on TikTok platforms.
- Become a TikTok Ads Expert!
Module 1: TikTok Advertising Essentials: Best practices when setting up ads.
- Introduction to TikTok Ads and Setting up your TikTok Ad Account.
- Key strategies for effective ad creation and optimization.
Module 2: Understanding TikTok Ad Formats
- In-depth exploration of various ad formats and their applications.
- Crafting and launching your testing campaign.
Module 3: Targeting Strategies for eCommerce
- Demographic targeting, interest targeting, and custom audiences.
- Practical tips for optimizing your targeting strategy.
Module 4: Budgeting and Bidding on TikTok
- Effective budgeting techniques and troubleshooting spending issues.
Module 5: Scaling strategies: When to scale, horizontal scaling, vertical scaling, and the "Surf Scale" method.
Module 6: Creatives/Video Ads
- Intro to Creatives
- Creatives 101
- Examples of successful eCommerce creatives.
- What Makes a Good Creative
- Where To Get Content
- Different Offers to Test
- How To Edit Your Creatives
- How To Use Eleven Labs
- How To Erase Meta Data
Module 7: Scaling Your Business
- Increasing Average Order Value (AOV)
- Improving Conversion Rate (CVR)
Module 8: Introducing TikTok Organic
- Action Steps For TikTok Organic
- Content Strategy for Organic Growth
- Hashtag Strategies
- Collaborations and Partnerships
- Community Engagement
- TikTok Algorithm Optimization
- Building a Brand Presence
What Includes?
Trainings
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